How We use your personal data
We use your personal data for the following purposes:
To provide Our services and to manage your relationship with us- We need to use your personal data to deliver Our services to you when you interact with Our website and/or Our social media accounts or sign up to receive Our emails. When you sign up via Our website, We create a consumer profile of you in Our systems and may personalize such profile based on your personal information we hold about you, including personal information obtained from Our Suppliers and Business Partners. This is your digital profile that brings the personal data that We maintain and identifies you.
To make Our website easy to use- The personal data We collect when you use Our website and helps Us to make sure that Our website works well. We’re often improving Our website and the content therein to enhance user experience, and data about how you use Our website helps Us to do that. We also use this data to help Us understand interest in the different sections of Our website, fix operational problems with the website, such as software bugs, and to maintain the safety and security of the website.
For compliance with Our legal obligations- We are sometimes subject to certain legal requirements to collect, retain, and disclose your personal data, for example where We need to cooperate with law enforcement agencies, including in relation to criminal investigations. We will not turn over records or other information pertaining to you unless legally required or compelled to do so by a court of competent jurisdiction.
For Our business operations- We may use your personal data for business management activities. Reports help Us to monitor Our performance and the performance of Our Suppliers. Additionally, We keep records to assist with any complaints you may have or in the event of a legal claim. We also process your feedback to improve Our products and services.
Who We share your personal data with
We may share your personal data with the following recipients for the purposes listed above:
Other members of Royal Caribbean Group – We are a member of the Royal Caribbean Group. As a global business, We may need to share your personal data with other members of Royal Caribbean Group for the purposes above.
Our Suppliers – We use products and services from Our Suppliers in the operation of Our business.
Our Business Partners – We partner with companies to complement or support the products and services that We provide to you.
Government authorities, law enforcement agencies, courts, and parties to litigation – We may need to share your personal data where required under the laws of countries in which We operate. Law enforcement agencies may also require access to personal data, including in connection with criminal investigations, or We may be ordered to disclose personal data by a court or in connection with legal proceedings. We will not turn over records or other information pertaining to you unless legally required or compelled to do so by a court of competent jurisdiction.
Other third parties – We may share your personal data with other third parties at your request. Our website may provide links to websites or other digital tools that We believe may be useful to you in addition to advertisements placed by third parties. These may lead you to websites or digital tools operated by third parties operating under their own privacy policies. We encourage you to review those privacy policies, as We have no control over those third parties nor the information you may submit to those third parties.
Cookies
What Are Cookies?
Cookies are small data files that may be placed on your computer, mobile device, or other devices that collect and transmit information, including information that may be interpreted as personal information, when you visit, browse, or otherwise interact with Our website, request or use services provided through such platforms, or interact with Our electronic communications.
In addition to Cookies, there are a number of other similar technologies, including, without limitation, pixels, tags, and web beacons, that function similar to Cookies in that they are able to collect and transmit information. Collectively, these are referred to herein as “Cookies”.
How We Use Cookies
We categorize the Cookies We use based on how they function.
There are Cookies that are necessary to the operation of Our website, Cookies that help us understand their performance, Cookies that make them more functional for Us and you, and Cookies that can deliver you a more personalized experience, including those that deliver relevant advertisements based on your interests.
Cookies may be set by Us or by third parties. We choose Our third parties carefully and generally place terms and conditions that control their collection, storage, and use (collectively, “Use”) of personal information We make available to them, including information obtained via third party Cookies on Our websites; however, for certain third parties such Use may be subject to the third party’s policy(ies), including their privacy policy, applicable terms and conditions, or the their legal basis(es) for Use which that do not otherwise afford Us such control. In these instances, We provide you the opportunity to disable such Cookies (see “How You Can Manage Cookies” below).
Categories of Cookies We Use
Required Cookies
Required Cookies are necessary to the operation of certain of Our website. These Cookies are generally set in response to your use of the platform, including requests for services made by you through the website, such as setting your privacy preferences, logging into your accounts, and/or completing fields/forms, etc.
Required Cookies may not be blocked through Our website. You may, however, set your browser to block and/or report these Cookies; any such blocking, including refusing to accept a request to place a Cookie, may affect the operation of Our website.
Performance Cookies
Performance Cookies may be set by Us and/or third parties to monitor the performance of Our website. These Cookies permit us to measure and improve the performance of Our websites, including an understanding of which areas of a platform are most popular and how users arrive to and navigate around the platform. For example, which of Our webpages are most popular and how users get to certain webpages.
Functional Cookies
Functional Cookies may be set by Us and/or third parties to add enhanced functionality to certain of Our Digital Platforms such as recognizing you when you return to Our Digital Platforms and remembering your choice of language. If these Cookies are disabled, access will be limited to such functionality(ies).
Social Media Cookies
Social Media Cookies may be set by Us and/or third parties to enable you to share Our content with others. These Cookies are able to build a profile of your interests by tracking your activities across Our Digital Platforms and those of others, including websites. If these Cookies are disabled, access will be limited to such sharing.
Advertising Cookies
Advertising Cookies may be set by Us and/or third parties to enable the delivery of more relevant advertisements, including on third party websites. These Cookies are able to build a profile of your interests by tracking your activities across Our Digital Platforms and those of others, including websites. If these Cookies are disabled, you will receive less targeted advertising.
How You Can Manage Cookies
Managing Cookies via Our Digital Platforms
Our Digital Platforms utilize default Cookie settings. However, when you first visit certain of Our Digital Platforms you will be presented with a Cookie Settings banner which offers you the opportunity to change those default settings, including the enabling and/or disabling of certain categories of Cookies. Note, this will only affect Cookies used on the Digital Platform you are interacting with, not other of Our Digital Platforms nor the digital platforms of third parties.
You may change your Cookie settings at any time by using the button below.
Cookie Settings
Managing Cookies via Computer, Device, etc.
You can manage Cookies via your web browser, application, or other digital platform or via settings on your devices. Below is a link to an article entitled “How to Enable and Disable Cookies on Every Web Browser [Guide]” hosted on a third-party website.
https://allaboutcookies.org/how-to-manage-cookies
The link is provided for informational purposes only and is subject to the privacy policy, terms and use, and related terms and conditions of the website domain owner. Silversea makes no representations or warranties as to the accuracy of the information therein and disclaims any liability related thereto.
Disclosures and rights for residents of certain states within the United States
Applicability
This section applies to you if you are a resident of the states of California, Colorado, Connecticut, Nevada, Oregon, Texas, Virginia, Utah or a state with similar laws requiring the below.
Disclosures
Personal information- See the sections above, regarding the categories of personal data We may collect, the purposes for which We may use, and with whom we share that personal data, including for Our business purposes
Sensitive information- Generally, we do not collect any personal information that may be construed as sensitive personal data under certain State laws from you insofar as the Services.
Sale of personal data- The concept of “sale” varies by State but generally includes situations where We sell your personal data for monetary or other valuable consideration or provide your personal data to certain third parties who can use the data solely for their own commercial use. We choose Our Suppliers and Our Business Partners carefully and generally place terms and conditions with them with that control their collection, use, and storage (collectively, “Use”) of personal information We make available to them; however, for certain Suppliers or Business Partners such Use may be subject to the their policy(ies), including their privacy policy, applicable terms and conditions, or the their legal bases for Use which do not otherwise afford Us such control.
Targeted advertising/Sharing of personal data- The concept of “targeted advertising” varies by State but generally includes situations where advertising is delivered to you based on your personal data that has been collected from your activity across websites other than our website. Under California law, targeted advertising is generally referred to as cross-context behavioral advertising and includes the “sharing” of personal data in furtherance thereof. Generally, we do not engage in targeted advertising insofar as the Services.
Your rights.
Right to opt out. You have the right to opt out of the sale of personal data.
To opt out you can use the Cookie Settings banner on certain of Our website or using the link in this Notice.
Additional rights. You also have the right to ask Us to: (1) provide you access to your personal data; (2) correct your personal data; and/or (3) delete your personal data.
Please contact privacysilversea@silversea.com to submit your request. Note, requests are subject to Us verifying your identity.
We do not discriminate against anyone lawfully exercising their rights under this Section, and we reserve all rights and remedies related to the exercise of same.
Disclaimer
Disclosures and rights for residents of the European Union/United Kingdom
Applicability
This section applies to you where Our processing meets the jurisdictional requirements of the EU/UK General Data Protection Regulation.
Legal basis for Our use of your personal data and legitimate interests
Legal basis- We only process your personal data to the extent that at least one of the following applies: (1) you have consented to the processing of your personal data for a specific purpose; (2) the processing is necessary for Us to perform Our Services with you; (3) where We need to process your personal data to comply with a legal obligation that We are subject to; (4) the processing is necessary for Us to establish, exercise or defend a legal claim; or (5) the processing is necessary for the purposes of Our legitimate interests or a third party’s legitimate interests.
Legitimate interests – We rely on several legitimate interests for using and sharing your personal data, including: (1) improving Our products and services; (2) understanding our customers; (3) marketing and promotional activities; (4) identifying and pursuing new ways to develop and grow Our business; and (5) ensuring the security and safety of Our guests and employees.
International data transfers
We are a global business and as such We may need to share your personal data with other members in Royal Caribbean Group for the purposes as outlined in this privacy notice. This means that We may transfer your personal data outside of the EEA or in the UK (including to the United States as this is where the servers that We use for Our business and on which your personal data is stored are located). Sometimes transferring your personal data outside the EEA or the UK will be necessary for Us to perform Our contract with you (e.g., to provide your cruise). We use the European Commission’s standard data protection clauses (also known as Model Clauses) and the UK’s International Data Transfer Agreement, and International Data Transfer Addendum (the ‘UK Addendum’) to provide safeguards for your personal data that is transferred outside the EEA or the UK so you can rest assured that Royal Caribbean Group seeks to adhere to the strict European and UK standards of data security and usage.
Your rights
You have the right to ask Us to: (1) provide you access to your personal data; (2) correct your personal data; (3) erase your personal data; (4) restrict our processing of your personal data; (5) object to our processing of your personal data; (6) request that we move your personal data to another organization; or (7) object specifically to us using your personal data for profiling for direct marketing purposes.
Please contact privacysilversea@silversea.com to submit your request. Note, requests are subject to Us verifying your identity.
You also have the right to make a complaint about how We process your personal data to your data protection supervisory authority.
Where you have specifically consented to Our use of your personal data, you have the right to withdraw that consent at any time. Please contact Us at the above email address to do so.
Changes to this Privacy Notice
This Privacy Notice may be updated from time to time for any reason. Updates to Our Privacy Notice will be posted to Our website.
In the event We are involved in a merger, acquisition, or sale of all or a portion of Our assets, you will be notified via email and/or in a prominent notice on Our website of any change in ownership or uses of this information, as well as any choices you may have regarding this information.
Contact Us
If you require any other information about any part of this notice, you can contact privacysilversea@silversea.com.
Effective- September 9, 2024
